The digital backbone of
rural tourism
Bayaroo integrates stays, mobility, experiences, financial tools, and community into one unified ecosystem — making travel simple and affordable for everyone.
Our mission
Make travel simple and affordable.
We are building a unified travel platform where travellers can discover, book, and manage everything — stays, transport, activities, and experiences — in one seamless ecosystem, while empowering local hosts to earn fairly.
Bayaroo is not just a booking app. It's infrastructure for the future of travel in emerging destinations.
3,200+
Properties live
23
Districts covered
300+
Field agents
₹12L+
Paid to agents
What we stand for
Authentic, always
We list only genuine rural and off-beat properties. No fake 'rural' hotels in city outskirts. We visit every property personally.
Rural first
Every feature, every decision is made with rural hosts and local communities in mind. Technology that empowers, not displaces.
Community-owned growth
Our field agent model means local people in every district build and benefit from the Bayaroo network. This isn't extractive — it's participatory.
Simple & accessible
Off-beat destinations often have poor connectivity. Our offline-first app works in the hills, the forests, and the deltas.
What we offer
One ecosystem for everything a traveller needs — and everything a host deserves.
🧩 Products
💰 Revenue Model
Low Commission (5–8%)
Per booking on stays and transport. Far below industry average — so hosts earn more and travelers pay less.
Margin-Based Pricing
For tours and activities — we curate and price packages ourselves, giving predictable earnings for partners.
Why I started Bayaroo
Ayan Mukhopadhyay
Founder & CEO, Bayaroo
I grew up in West Bengal and built my foundation in technology with a BSc in IT from Sikkim Manipal University. I began my career in media as an editor, then started my own web agency in Kolkata — which allowed me to travel extensively across India with my wife, especially to off-beat destinations.
During those travels, I saw something broken.
Hidden gems existed everywhere — beautiful homestays run by honest local owners — but they were invisible online. Guests couldn't discover them easily. When they did book through third-party platforms, they paid ₹2,200 per night while the homestay owner received barely ₹900–1,000. Expectations were high, margins were thin, and both sides were dissatisfied.
Beyond stays, the problems were bigger — unorganized cab syndicates, no centralized booking for parks, toy trains, activities, or local experiences. Travel in off-beat India was fragmented, expensive, and unnecessarily complicated.
“I didn't just see a problem. I saw an opportunity. That's why I started Bayaroo.”
Our mission is simple: Make travel simple and affordable. We are building a unified travel platform where travelers can discover, book, and manage everything in one seamless ecosystem — while empowering local hosts to earn fairly.
Our journey & roadmap
From a COVID lockdown dream to India's rural travel ecosystem
Our history
2022
A dream born in lockdown
While the world stood still during COVID, Ayan and his friend Uttaran turned the boredom of being stuck at home into something meaningful — sketching out the idea for a platform that would make off-beat travel in India truly accessible.
2023
First prototype designed
The vision took shape. The team completed designing the first prototype of Bayaroo — a unified platform for rural stays, transport, and experiences. The idea was clear; now it needed to become real.
Q4 2023
Bayaroo incorporated
Ayan officially incorporated Bayaroo Space Private Limited alongside his wife, while Uttaran stepped in as Lead Creative Head. A dream became a company.
Q1 2024
First travel operations
Bayaroo began operating as a travel agency, curating and selling handcrafted tour packages across West Bengal. Real travellers, real trips, real feedback — the foundation of everything we'd build next.
Q4 2024
First homestay — Lamahatta, Darjeeling
We took our first leased homestay in Lamahatta, a quiet village above Darjeeling. This was the moment Bayaroo stopped being just a booking platform and became a hospitality brand with skin in the game.
Q1 2025
First cab in North Bengal
Launched our first Bayaroo cab in North Bengal, tackling one of the biggest pain points in off-beat travel — last-mile connectivity. We also began building the mobile app and website in parallel.
Q4 2025
Website & mobile app developed
After months of design and development, the Bayaroo website and mobile app came to life — bringing together stays, transport, and experiences in one seamless platform.
Q1 2026
Bayaroo Agent Program launched
Introduced the Bayaroo Agent Program — empowering local people across districts to earn by discovering, onboarding, and managing properties. A community-powered growth model, unique to Bayaroo.
Roadmap ahead
Q2 2026
Upcoming100+ properties in West Bengal
Building our home state first — listing 100+ verified properties across West Bengal, from the hills of Darjeeling to the mangroves of Sundarbans and the jungles of Dooars.
Q3 2026
Upcoming300+ properties across India
Expanding beyond West Bengal to list 300+ properties pan-India — bringing Bayaroo's quality and trust to travellers heading to hills, coasts, forests, and heritage heartlands across the country.
Q4 2026
UpcomingMobile app public launch
Official launch of the Bayaroo app on the App Store and Google Play — giving every traveller in India a single, powerful tool to plan, book, and experience off-beat India.
2027
UpcomingThe full ecosystem
A landmark year: rolling out Central Ticketing for parks and attractions, a Local Guide Program, Local Events & Cultural Programs, and a Foods Boost Program connecting travellers with regional cuisine and local producers. Bayaroo becomes the complete infrastructure for rural tourism in India.
Meet the founder
Built from experience, passion, and a conviction that rural India deserves better
Ayan Mukhopadhyay
Founder & CEO
📍 Kolkata, West Bengal
BSc IT from Sikkim Manipal University. Started in media as an editor, then built a web agency in Kolkata — which took him across India's most beautiful off-beat destinations. Saw the broken system firsthand, and built Bayaroo to fix it.
As seen in
YourStory
“Bayaroo is building the Airbnb for rural India — and it's working”
2024
Economic Times
“How a Kolkata startup is creating livelihoods in India's remote districts”
2024
Outlook Traveller
“10 off-beat India stays you can only find on Bayaroo”
2023
Inc42
“Bayaroo raises seed round to expand AI-driven rural travel platform”
2024
Be part of the story
Whether you're a traveller, property owner, travel agent, or aspiring field agent — there's a place for you in the Bayaroo community.